A renewed focus on product data can help strengthen manufacturers and resellers amid a challenging business climate.  

The stimulus package includes roughly $350 billion in federally-backed loans for small business owners, some of which borrowers will not have to pay back.

Featuring this month's SDC Platinum level brands' products from AlphaRex, Road Comforts, SteelCraft, Stewart Warner, and DeatschWerks! 

Get your fresh, hot data files today! The following brands are now LIVE and available for exports: 

Use of data evolves. Data standards evolve. SDC is helping you keep up with the evolution.

As the business landscape shifts to online, the needs and use of data has changed. The Auto Care Association has released their updates to the PIES and ACES to meet those needs.

From a marketing and sales standpoint, the consumers are making it clear they want to learn about products through online search.  

Featuring this month's SDC Platinum level brands' products from SCT Performance, Heavy Metal Off-Road, Fia, Advanced Fuel Dynamics, and Du-Ha! 

Get your fresh, hot data files today! The following brands are now LIVE and available for exports: 

You are my people. 

January of 2020 marks my 19th year in the specialty segment of the automotive aftermarket. 

It was a great week at the Performance Racing Industry (PRI) show. 

The PRI Show happens every year in December in Indianapolis. Manufacturers and resellers focused on performance and racing gathered there are often new to the topic of product data. This allowed us to have more education-based meetings...