DIY or DIWM? The Right Data Support for Your Growing Brand
You build great products. Let us help make sure your product data works just as hard as you do.
Managing product data is an ongoing responsibility. New product launches, pricing updates, vehicle applications, digital...
The SEMA Data “Tree House” Is Calling — Join Us Live or Online!
New features. Fresh ideas. Guest speakers. And a look at what's coming next!
SEMA Show week is almost here, and we're kicking things off with our special annual event you won't want...
Proposition 65 Changes Are Coming — SEMA Data Is Preparing with You
Regulatory changes are on the horizon, and SEMA Data is taking a proactive approach to help the automotive aftermarket prepare.
California's Proposition 65 (Prop 65) warning requirements are evolvi...
Manufacturer Information
MANUFACTURERS, IMPORTERS, BRAND OWNERS
Complete, flexible and affordable product data management, and comprehensive tools and services to help you going fast
Reseller Information
DISTRIBUTORS, RETAILERS, eCOMMERCE
Access the largest source of product data in the specialty automotive industry along with tools and services to get you up and running
Resources
Proposition 65 Changes Are Coming — SEMA Data Is Preparing with You
Regulatory changes are on the horizon, and SEMA Data is taking a proactive approach to help the automotive aftermarket prepare.
California's Proposition 65 (Prop 65) warning requirements are... READ MORE
Have a question about your product data? Need help with an export? Adding a user to your account? Found something that doesn't look right?
Whatever you need help with, the SEMA Data Customer Portal is the best place to start.
The Customer Portal gives manufacturers, brand... READ MORE
When you need help with your SEMA Data account, product data or reseller tools, getting the right information to the right person matters. The SEMA Data Customer Portal gives manufacturers, brand owners and resellers one place to submit questions and requests directly to the SEMA Data team.... READ MORE
On May 1, we're making a change to the SEMA Data Launch tier, and we think you'll like it. Launch is our free tier, available to all resellers. Up until now, that meant with limited access to our reseller tools for 30 days. The idea was to give new users a window to explore the... READ MORE
When product data is accurate, everyone benefits...with a known caveat:
In today’s automotive aftermarket, product data moves fast — and it moves through a lot of systems. Manufacturers invest in accurate ACES and PIES data, rich media, and detailed marketing...
SEMA Data has partnered with Admark Automotive to deliver a turnkey eCommerce platform built for both B2C and B2B, providing the tools you need to maximize the extensive product content provided by SEMA Data to sell faster and smarter.
Solving a Major Industry Challenge ...
Understanding Bronze and Silver Data Scores — and What They Mean for Resellers
The SEMA Data Scorecard was created to measure the quality and completeness of product and technical data shared by manufacturers. While Gold and Platinum levels represent the highest standards of Data...
If you were to search through the many articles on the semadata.org website, you'll find no less than a dozen that mentions the importance of product images for selling your products, online and in point-of-sale systems.
We still see many of your datasets with only one image per p...
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“When I first started with Baer one of my first tasks was to work on getting the Baer Sport data up to date. It had been a while since anyone had worked on making sure our data was as good as it could be for our customers so the task seemed a little daunting at the beginning. But with the help of the great people over at SDC, it went much smoother than expected. I have been fortunate to have the SDC there to help me at every stage of the process. They are always there to answer any question I may have, no matter how big or small it is. It is really comforting to know that as our company expands, I can count on them being there to help me make sure our data is as clean as it can be!”
Baer Brakes
Manufacturers
DIY or DIWM? The Right Data Support for Your Growing Brand
You build great products. Let us help make sure your product data works just as hard as you do.
Managing product data is an ongoing responsibility. New product launches, pricing updates, vehicle applications,... READ MORE
The SEMA Data “Tree House” Is Calling — Join Us Live or Online!
New features. Fresh ideas. Guest speakers. And a look at what's coming next!
SEMA Show week is almost here, and we're kicking things off with our special annual event you won't... READ MORE
Proposition 65 Changes Are Coming — SEMA Data Is Preparing with You
Regulatory changes are on the horizon, and SEMA Data is taking a proactive approach to help the automotive aftermarket prepare.
California's Proposition 65 (Prop 65) warning requirements are... READ MORE
Featuring this month's SEMA Data Excellence level brands' products from B&W Trailer Hitches, BluePrint Engines, Fluidampr, K&N, and QA1!
QA1 R223-130S Four Link Kit with QA1 9in. Housing Double Adjustable, and Part No. R223-130S
Take your 1964–1966... READ MORE
Resellers
DIY or DIWM? The Right Data Support for Your Growing Brand
You build great products. Let us help make sure your product data works just as hard as you do.
Managing product data is an ongoing responsibility. New product launches, pricing updates, vehicle applications, digital...
The SEMA Data “Tree House” Is Calling — Join Us Live or Online!
New features. Fresh ideas. Guest speakers. And a look at what's coming next!
SEMA Show week is almost here, and we're kicking things off with our special annual event you won't want...
Featuring this month's SEMA Data Excellence level brands' products from B&W Trailer Hitches, BluePrint Engines, Fluidampr, K&N, and QA1!
QA1 R223-130S Four Link Kit with QA1 9in. Housing Double Adjustable, and Part No. R223-130S
Take your 1964–1966 Must...
Get your fresh, hot data files today! The following brands are now LIVE and available for exports:
ASFIR 4x4 - Manufactures rugged skid plates, bumpers, and off-road protection for Toyota, Jeep, Ford, and other 4x4 vehicles.
Brembo - Delivers world-class braking sys...