SEMA Data Export Filters in PIMS

Two more filter options for even more efficient data exports! 
We've added two new filter options to data exports, Fuel Type and Vehicle Type, to the existing three filter options, Subcategory, Make, and Model.

This powerful feature makes it easier than ever to tailor your dat...

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SEMA Data Ask the Experts

Over the last year that we've held our monthly Ask the Experts sessions, there's one question that seems to surface during the open Q&A portion of each session: "If we had limited time or resources to dedicate to our product catalog, where can we concentrate ou...

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SEMA Data Featured Product MBRP FAL2313

Featuring this month's SEMA Data Excellence level brands' products from MBRP, Oracle, and Powertrax! 

MBRP Exhaust Pipe;Turbo Up Ford Dual AL - Part No. FAL2313
If one thing is for certain it's that the Ford 6.0L factory Y-Pipe will fail at some point during the v...

READ MORE

Manufacturer Information

MANUFACTURERS, IMPORTERS, BRAND OWNERS

Complete, flexible and affordable product data management, and comprehensive tools and services to help you going fast

Learn More

Reseller Information

DISTRIBUTORS, RETAILERS, eCOMMERCE

Access the largest source of product data in the specialty automotive industry along with tools and services to get you up and running

Learn More

Resources

SEMA Data Central brand change log

In the last 45 days, 206 of the brands available in the SEMA Data program has updated their product information! How many of those are your approved brands? 

We understand that is a lot to keep up with. That's why we make that information readily available to you within SEMA... READ MORE

SEMA Data Subscription Plan Changes

The Data Subscription program available from SEMA Data is getting some new features and new subscription plans for you rolling out this week!

We truly appreciate the participation of our reseller community and continue striving to bringing value to you with the subscription program. In the... READ MORE

SEMA Data Filtered Exports

Get ready to experience smarter, more efficient data exports! 
We’re excited to announce a powerful new feature launching this week exclusively for our Turbo and Mach data subscribers — Export Filtering! This new functionality makes it easier than ever to tailor your data... READ MORE

SEMA Data Ask the Experts

This Friday, February 28 at 10:00am PST, is your chance to get training and your questions answered by the SEMA Data Team!

This month, along with your questions, we will be doing a deep dive into the PIES Item Segment. This powerful section of your dataset simplifies catalog... READ MORE

camera take pics of products

If you were to search through the many articles on the semadata.org website, you'll find no less than a dozen that mentions the importance of product images for selling your products, online and in point-of-sale systems. 

We still see many of your datasets with only one image per p...

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SEMA Data Shopify BigCommerce Wordpress plugins

SEMA Data has three eCom plugins available, Shopify, WooCommerce and Big Commerce. 

You can find the plugins within those platform's app marketplaces. Below is a quick reference matrix of the available features and functions across all three. There is a road map for additional...

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Terms of the Trade at SEMA Data

It's easy to get lost in the alphabet soup and vernacular of our industry. Here are a few definitions of those you'll run across. This is a continuing article so as new terms are introduced, you can come back to reference them here.

Please contact us for anything you do not see and...

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We address a few of the more commonly asked questions.

Below you'll find answers to the questions we get asked the most often about the SEMA Data services. As always, we are happy to talk one-on-one with anyone interested in learning more about SEMA Data. To submit additio...

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Manufacturers

SEMA Data Excellence at SEMA Show 2025

SEMA Data Excellence Award recipients will be featured at the 2025 SEMA Show! 

This year, for those who achieve Data Excellence, we have new featured placements for those who achieve Platinum which will be featured even after the Show

... READ MORE
SEMA Data Export Filters in PIMS

Two more filter options for even more efficient data exports! 
We've added two new filter options to data exports, Fuel Type and Vehicle Type, to the existing three filter options, Subcategory, Make, and Model.

This powerful feature makes it easier than ever to tailor your... READ MORE

SEMA Data Ask the Experts

Over the last year that we've held our monthly Ask the Experts sessions, there's one question that seems to surface during the open Q&A portion of each session: "If we had limited time or resources to dedicate to our product catalog, where can we concentrate... READ MORE

SEMA Data Featured Product MBRP FAL2313

Featuring this month's SEMA Data Excellence level brands' products from MBRP, Oracle, and Powertrax! 

MBRP Exhaust Pipe;Turbo Up Ford Dual AL - Part No. FAL2313
If one thing is for certain it's that the Ford 6.0L factory Y-Pipe will fail at some point during the... READ MORE

Resellers

SEMA Data Export Filters in PIMS

Two more filter options for even more efficient data exports! 
We've added two new filter options to data exports, Fuel Type and Vehicle Type, to the existing three filter options, Subcategory, Make, and Model.

This powerful feature makes it easier than ever to tailor your dat...

READ MORE
SEMA Data Ask the Experts

Over the last year that we've held our monthly Ask the Experts sessions, there's one question that seems to surface during the open Q&A portion of each session: "If we had limited time or resources to dedicate to our product catalog, where can we concentrate ou...

READ MORE
SEMA Data Featured Product MBRP FAL2313

Featuring this month's SEMA Data Excellence level brands' products from MBRP, Oracle, and Powertrax! 

MBRP Exhaust Pipe;Turbo Up Ford Dual AL - Part No. FAL2313
If one thing is for certain it's that the Ford 6.0L factory Y-Pipe will fail at some point during the v...

READ MORE
SEMA Data Car Parts Array for New Brands Live

Get your fresh, hot data files today! The following brands are now LIVE and available for exports: 
Worksport - Manufactures innovative, low-profile tonneau covers and solutions for your truck, made in America and easy to install
Voxx Wheels - Offers stylish, hi...

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SEMA Data Co-op (SDC) understands the challenge it can be to acquire accurate product data. Whether it’s weights and measurements, accurate descriptions, pricing levels, UPC codes and the like or rich vehicle application data to power year/make/model look ups. It is necessary to have detailed product data for our distributors and ultimately the end consumer to view an accurate product detail page that has plenty of information and digital assets for them to find exactly what they’re looking for and ultimately make a buying decision. SDC provides a central repository for quality product data while validating for compliance and to strict requirements available for export in any format distributors may require. With the updated SDC 2.0 PIM System now in place, SDC is continuing to pave the way for future growth. Thank you to the entire SEMA Data Co-op Team!

Roush Performance / SLP - Street Legal Performance