Are You Getting Everything You Can from Your SEMA Data Subscription? 
Having access to great product data is important. Knowing how to get the most from it can make an even bigger difference. 
SEMA Data offers reseller training sessions designed to help resellers better unders...

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When you need help with your SEMA Data account, product data or reseller tools, getting the right information to the right person matters. The SEMA Data Customer Portal gives manufacturers, brand owners and resellers one place to submit questions and requests directly to the SEMA Data team.
...

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Featuring this month's SEMA Data Excellence level brands' products from Bilstein, CSF Cooling, HPS Performance, Speedmaster, and Westin! 
Speedmaster - Chevy SBC 350 B-4.125 M-350 DH-9.025 4-Bolt Billet Main Bare Iron Engine Block – Part No. 1-286-002-01
If your stand...

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Manufacturer Information

MANUFACTURERS, IMPORTERS, BRAND OWNERS

Complete, flexible and affordable product data management, and comprehensive tools and services to help you going fast

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Reseller Information

DISTRIBUTORS, RETAILERS, eCOMMERCE

Access the largest source of product data in the specialty automotive industry along with tools and services to get you up and running

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Resources

When you need help with your SEMA Data account, product data or reseller tools, getting the right information to the right person matters. The SEMA Data Customer Portal gives manufacturers, brand owners and resellers one place to submit questions and requests directly to the SEMA Data team.... READ MORE

SEMA Data subscriber looking at Brand Data page

On May 1, we're making a change to the SEMA Data Launch tier, and we think you'll like it. Launch is our free tier, available to all resellers. Up until now, that meant with limited access to our reseller tools for 30 days. The idea was to give new users a window to explore the... READ MORE

Person looking at parts validation

Until now, you could only see a brand's Data Quality Scorecard after they were already approved in your account. That just changed. For the first time, SEMA Data is opening scorecard visibility to all resellers — so you can see a brand's fitment coverage, content completeness, and... READ MORE

Yes, yes we can. And here's what that means for your brand. SEMA Data is more than a data feed - it's your catalog platform, your PIM, your distribution engine, and your data quality benchmark, all in one place. Build it yourself or let our team do it with you. Either way, you... READ MORE

True View Audit of product image

When product data is accurate, everyone benefits...with a known caveat: 
In today’s automotive aftermarket, product data moves fast — and it moves through a lot of systems. Manufacturers invest in accurate ACES and PIES data, rich media, and detailed marketing...

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SEMA Data and Admark Automotive

SEMA Data has partnered with Admark Automotive to deliver a turnkey eCommerce platform built for both B2C and B2B, providing the tools you need to maximize the extensive product content provided by SEMA Data to sell faster and smarter. 
Solving a Major Industry Challenge ...

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SEMA Data Scorecards

Understanding Bronze and Silver Data Scores — and What They Mean for Resellers 
The SEMA Data Scorecard was created to measure the quality and completeness of product and technical data shared by manufacturers. While Gold and Platinum levels represent the highest standards of Data...

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camera take pics of products

If you were to search through the many articles on the semadata.org website, you'll find no less than a dozen that mentions the importance of product images for selling your products, online and in point-of-sale systems. 

We still see many of your datasets with only one image per p...

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Raptor Series recognizes that our sales and overall customer service commitment depends on our ability to provide clean and accurate data to all of our customers. Since we've started working with SDC to improve our data we have gained essential insight into what our data receivers truly need to be successful with our brand. We have since seen our data progress to achieve "Platinum" status and we wouldn't have been able to achieve that without the commitment and support of our friends at SDC.
Raptor Series Automotive Products

Manufacturers

Featuring this month's SEMA Data Excellence level brands' products from Bilstein, CSF Cooling, HPS Performance, Speedmaster, and Westin! 
Speedmaster - Chevy SBC 350 B-4.125 M-350 DH-9.025 4-Bolt Billet Main Bare Iron Engine Block – Part No. 1-286-002-01
If your... READ MORE

Get your fresh, hot data files today! The following brands are now LIVE and available for exports: 
MoonShade - *Platinum Data* - Creators of lightweight, portable vehicle awnings for trucks, SUVs, Jeeps, vans, and RVs, delivering versatile shade for camping and overlanding.

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SEMA Data Excellence Award at SEMA Show booth

In the automotive aftermarket, many companies receive recognition. SEMA Data is one of the few organizations that creates it. 
The SEMA Data Excellence Awards exist because raising the standard for product data requires more than a mandate. It requires a measurable benchmark... READ MORE

SEMA Data Featured Product ACT T1SS-F17

Featuring this month's SEMA Data Excellence level brands' products from ACT, AMP Tires, Borgeson, MBRP, and Oracle Lighting! 
ACT - 10.5” Mod-Twin for 2024-2026 Ford Mustang GT – Part Nos. T1SS-F17 
Engineered for 5.0L V8 -powered performance, the ACT 10.5... READ MORE

Resellers

Are You Getting Everything You Can from Your SEMA Data Subscription? 
Having access to great product data is important. Knowing how to get the most from it can make an even bigger difference. 
SEMA Data offers reseller training sessions designed to help resellers better unders...

READ MORE

Featuring this month's SEMA Data Excellence level brands' products from Bilstein, CSF Cooling, HPS Performance, Speedmaster, and Westin! 
Speedmaster - Chevy SBC 350 B-4.125 M-350 DH-9.025 4-Bolt Billet Main Bare Iron Engine Block – Part No. 1-286-002-01
If your stand...

READ MORE

Get your fresh, hot data files today! The following brands are now LIVE and available for exports: 
MoonShade - *Platinum Data* - Creators of lightweight, portable vehicle awnings for trucks, SUVs, Jeeps, vans, and RVs, delivering versatile shade for camping and overlanding.

READ MORE
SEMA Data Featured Product ACT T1SS-F17

Featuring this month's SEMA Data Excellence level brands' products from ACT, AMP Tires, Borgeson, MBRP, and Oracle Lighting! 
ACT - 10.5” Mod-Twin for 2024-2026 Ford Mustang GT – Part Nos. T1SS-F17 
Engineered for 5.0L V8 -powered performance, the ACT 10.5...

READ MORE