SEMA Data Scorecard v3

"It's time," Gigi Ho, VP of Tech, Data and Strategic Initiatives, declared.

"Product data has become the lifeblood of commerce and the Scorecard is intended to guide and coach everyone to continuously improve the product data we make available for the industry....

READ MORE
camera take pics of products

If you were to search through the many articles on the semadata.org website, you'll find no less than a dozen that mentions the importance of product images for selling your products, online and in point-of-sale systems. 

We still see many of your datasets with only one image per p...

READ MORE
SEMA Data ecom plugins shopify bigcommerce woocommerce

As presented during the SEMA Data Users Group Meetup at the SEMA Show, we've been busy expanding the features and functions of the plugins for Shopify, BigCommerce and WooCommerce.

Many of the features have been rolled out as part of the Data Subscription program so that any reseller ut...

READ MORE

Manufacturer Information

MANUFACTURERS, IMPORTERS, BRAND OWNERS

Complete, flexible and affordable product data management, and comprehensive tools and services to help you going fast

Learn More

Reseller Information

DISTRIBUTORS, RETAILERS, eCOMMERCE

Access the largest source of product data in the specialty automotive industry along with tools and services to get you up and running

Learn More

Resources

Tips from SEMA Data for selling on Amazon

For businesses looking to capitalize on Amazon's 200+ million Prime members' attention and behemoth product search dominance, ensuring your product listing is optimized as much as possible is one of the key strategies for success. 

Here are some tips for your... READ MORE

SEMA Data can help with keeping up-to-date product info

It's an exciting time after all the work you've done with your internal and SEMA Data teams to get your product information gathered, organized, reviewed and, finally, published! CONGRATULATIONS! 

Now what?

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How to Announce New Products SEMA Data Best Practice

Here's how to let your customers know with Life Cycle Statuses.

We are often asked about the best way to release new product announcements and how to manage that in the datasets sent out to resellers. By using Life Cycle Statuses, you can not only with let your... READ MORE

CAWA eCommerce Content Task Force Executive Whitepaper

... and How Brands Should Respond 

In the last decade the online sales channel for automotive parts and accessories in the U.S., or eCommerce, has grown from a few billion dollars in annual sales to over $30 billion in 2022. In that same period the industry adoption... READ MORE

camera take pics of products

If you were to search through the many articles on the semadata.org website, you'll find no less than a dozen that mentions the importance of product images for selling your products, online and in point-of-sale systems. 

We still see many of your datasets with only one image per p...

READ MORE
SEMA Data Shopify BigCommerce Wordpress plugins

SEMA Data has three eCom plugins available, Shopify, WooCommerce and Big Commerce. 

You can find the plugins within those platform's app marketplaces. Below is a quick reference matrix of the available features and functions across all three. There is a road map for additional...

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Terms of the Trade at SEMA Data

It's easy to get lost in the alphabet soup and vernacular of our industry. Here are a few definitions of those you'll run across. This is a continuing article so as new terms are introduced, you can come back to reference them here.

Please contact us for anything you do not see and...

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We address a few of the more commonly asked questions.

Below you'll find answers to the questions we get asked the most often about the SEMA Data services. As always, we are happy to talk one-on-one with anyone interested in learning more about SEMA Data. To submit additio...

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Manufacturers

SEMA Data Scorecard v3

"It's time," Gigi Ho, VP of Tech, Data and Strategic Initiatives, declared.

"Product data has become the lifeblood of commerce and the Scorecard is intended to guide and coach everyone to continuously improve the product data we make available for the industry... READ MORE

camera take pics of products

If you were to search through the many articles on the semadata.org website, you'll find no less than a dozen that mentions the importance of product images for selling your products, online and in point-of-sale systems. 

We still see many of your datasets with only one image per... READ MORE

SEMA Data Featured Brand Product from ICI

Featuring this month's SEMA Data Excellence level brands' products from American Modified, Borgeson, DEI, ICI, and Fox Factory!

ICI Side Steps 2010 - 2021 Toyota 4Runner; Alumilite Series; aftermarket truck side step nerfbars – Part No. 840121412876
ICI... READ MORE

SEMA Data Excellence Featured Brands

Featuring this month's SEMA Data Excellence level brands' products from Air Lift, Amp Research, Belltech, DU-HA, and Go Rhino! 

BELLTECH LOWERING KITS FRONT AND REAR COMPLETE KIT W/ STREET PERFORMANCE SHOCKS 2015-2020 FORD F150 ((ALL CABS) SHORT BED) +1 IN. TO -3 IN. F/5.5 IN... READ MORE

Resellers

SEMA Data Scorecard v3

"It's time," Gigi Ho, VP of Tech, Data and Strategic Initiatives, declared.

"Product data has become the lifeblood of commerce and the Scorecard is intended to guide and coach everyone to continuously improve the product data we make available for the industry....

READ MORE
SEMA Data Featured Brand Product from ICI

Featuring this month's SEMA Data Excellence level brands' products from American Modified, Borgeson, DEI, ICI, and Fox Factory!

ICI Side Steps 2010 - 2021 Toyota 4Runner; Alumilite Series; aftermarket truck side step nerfbars – Part No. 840121412876
ICI...

READ MORE
SEMA Data ecom plugins shopify bigcommerce woocommerce

As presented during the SEMA Data Users Group Meetup at the SEMA Show, we've been busy expanding the features and functions of the plugins for Shopify, BigCommerce and WooCommerce.

Many of the features have been rolled out as part of the Data Subscription program so that any reseller ut...

READ MORE
SEMA Data New Brands Live

Get your fresh, hot data files today! The following brands are now LIVE and available for exports: 

American Modified - Provides performance and modification automotive parts and accessories manufacturer for popular off-road and muscle cars in American market
SuperPro - Manuf...

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Here at Superlift we take our data very seriously because we know how important the right information is in the hands of our customers. SEMA Data has provided a central location for dealers large and small to get the correct data in the format they need and quickly. We are glad to have been part of SEMA Data from the beginning and will do what we can get more partners and dealers involved. Taking over as Director of Marketing, I want to make sure to continue our efforts with the SEMA Data and provide our customers and dealers with the right data when they need it.

Superlift