SEMA Data Live Chat on PartsHub

Don't get stuck, get help! 

PartsHub is a user-friendly, and collaborative product cataloging solution that became part of SEMA Data's suite of services. Since its introduction late last year, almost 100 brands are managing their product experience and standard...

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New features for SEMA Data eCom Plugins

It's been over a year since the SEMA Data WooCommerce and Shopify Plugins hit the industry. Now at version 3.40, there's been a lot of updates. 

Back in June of last year, we added the ability to use your own Line Card prefix versus the industry...

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SEMA Data Excellence in 3 Steps

Digital Commerce 360 reported eCommerce sales level in 2020 would not have been reached until 2022, if it weren't for the pandemic. 

The buying habits of consumers have been radically and forever changed. If they weren't buying online before, you can guarantee they...

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Manufacturer Information

MANUFACTURERS, IMPORTERS, BRAND OWNERS

Complete, affordable product data management for any business, large or small

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Reseller Information

DISTRIBUTORS, RETAILERS, eCOMMERCE

Access the largest source of product data in the specialty automotive industry, FREE to SEMA Members

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Resources

Data Best Practices - Guide a consumer's journey to the shopping cart with product attributes. 

Attributes, the distinct characteristics of a product, guide shoppers through a online store to the selection of the product that meets his/her wants and... READ MORE

SDC Data Scorecard Updated

Use of data evolves. Data standards evolve. SDC is helping you keep up with the evolution.

As the business landscape shifts to online, the needs and use of data has changed. The Auto Care Association has released their updates to the PIES and ACES... READ MORE

Time to get barcodes from SEMA Data

Barcodes are vital for doing business today.

If you want to ensure that "fat-finger" errors don't screw up your inventory counts or proliferate through your supply chain, costing you lost sales, money wasted, or higher operating costs, then you... READ MORE

Call on our SDC teams to help you

The SEMA Data team has been expanded in the last few months, and many of you are wondering who to call on for help. 

We have grown and reorganized to better serve you, shifting into category teams between multiple locations. Outlined below is contact information... READ MORE

We address a few of the more commonly asked questions.

Below you'll find answers to the questions we get asked the most often about the SEMA Data services. As always, we are happy to talk one-on-one with anyone interested in learning more about SEMA Data. To submit additio...

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Want a little extra help building or updating your product data?

SEMA Data is here to help! With our Do-It-With-Me Data Service, we can assist with any step in the data management process, whether it be starting from scratch or refining existing content to improve data quality for...

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The term ‘keyword’ is broad and perplexing, there may still be misconceptions in the Aftermarket as to why they are, in fact, relevant in promoting and selling products. Let’s debunk the myth.

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SEMA understands what a challenge it can be to manage product data, whether it is weights and measures, accurate descriptions, current pricing, UPC codes or application data to power vehicle specific parts look-ups. That’s why we have undertaken this challenging project to create the defini...

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Manufacturers

SEMA Data Excellence Brands Get Featured

You've worked hard to achieve SEMA Data Excellence status. Show the industry what you've got! 

Did you know that SEMA Data Excellence brands can get free exposure in SEMA News, SEMA eNews or SEMA Data eNews? That's right, monthly or weekly, your brand... READ MORE

SEMA Data Live Chat on PartsHub

Don't get stuck, get help! 

PartsHub is a user-friendly, and collaborative product cataloging solution that became part of SEMA Data's suite of services. Since its introduction late last year, almost 100 brands are managing their product experience and... READ MORE

Faces of SDC Data Excellence

Congratulations to all our Data Excellence Award recipients!

Last year, SEMA Data released a new data scorecard for our manufacturer members that was more closely aligned with the needs of the reseller community -- buyers and sellers of specialty products. At SEMA360, we... READ MORE

Amplify Your Brand with SEMA Data

It's tempting to silo the product data you have in SEMA Data as separate from your marketing and sales efforts, but don't do it.

Use SEMA Data's reseller reach to amplify your brand. We have the largest and most active network of resellers, all eager... READ MORE

Resellers

New features for SEMA Data eCom Plugins

It's been over a year since the SEMA Data WooCommerce and Shopify Plugins hit the industry. Now at version 3.40, there's been a lot of updates. 

Back in June of last year, we added the ability to use your own Line Card prefix versus the industry...

READ MORE
Get the latest product data from SEMA Data

Get your fresh, hot data files today! The following brands are now LIVE and available for exports: 

  • Carroll Shelby Wheels - Offers premium cast, flow-formed, and forged wheels for three of the most iconic vehicles in the world; late model Ford Mustangs, F-150s, an...
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SEMA Data New Reseller and Exports Interface

It's here! The New SEMA Data Reseller Portal and Exports Interface is LIVE! 

You wanted a simpler and faster way to track your data requests, manage your exports -- and even build custom export templates to suit your business needs. We listened and have simplified...

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Simpler, Faster and Automated Data Exports

Time is money for data users and producers, so you requested a simpler and faster data export interface. At the same time, you wanted to dig into data by creating custom reports. Following these directives, we went to work intervie...

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Supplying our partners with accurate and complete data is an integral part of a successful relationship with our distribution partners and, ultimately, selling more parts to the customer. Prior to joining the SDC it was always a cumbersome and time consuming effort to get this data to our partners and make it fit into their template, which were always different. Now with the SDC, we have one place that we can keep our data organized and up to date while giving our partners one convenient and easy place to obtain it, which has eliminated a barrier and gotten our information and products out to more customers.

MAHLE Engine Components USA, Inc.