SEMA Data Excellence Featured Brands

Featuring this month's SEMA Data Excellence level brands' products from Aldan American, Heidts, HSP Diesel, Injen, KC Hilites and ZroadZ! 

Aldan American Coilover Conversion Kit – Chevrolet C10 1963 – Part No. 300152 
For your 19...

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Terms of the Trade at SEMA Data

It's easy to get lost in the alphabet soup and vernacular of our industry. Here are a few definitions of those you'll run across. This is a continuing article so as new terms are introduced, you can come back to reference them here.

Please contact us for anything you do not see and...

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Pricing Guidelines from SEMA Data

Pricing is one of the cornerstones of your marketing strategy and is key to your success. Your prices and pricing strategy say a lot to your customers about who you are. Protect your company and your brand by considering these recommendations. 

  1. Create a Pricing Policy that is Uniq...
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Manufacturer Information

MANUFACTURERS, IMPORTERS, BRAND OWNERS

Complete, affordable product data management for any business, large or small

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Reseller Information

DISTRIBUTORS, RETAILERS, eCOMMERCE

Access the largest source of product data in the specialty automotive industry, FREE to SEMA Members

Learn More

Resources

Terms of the Trade at SEMA Data

It's easy to get lost in the alphabet soup and vernacular of our industry. Here are a few definitions of those you'll run across. This is a continuing article so as new terms are introduced, you can come back to reference them here.

Please contact us for anything you do not see and... READ MORE

Pricing Guidelines from SEMA Data

Pricing is one of the cornerstones of your marketing strategy and is key to your success. Your prices and pricing strategy say a lot to your customers about who you are. Protect your company and your brand by considering these recommendations. 

  1. Create a Pricing Policy that is... READ MORE
SEMA Data can help with loadsheets

If a reseller is requesting our product information in PIES format, what does it mean when I'm being asked to fill out a loadsheet, too? 

We understand how confusing and frustrating this can be. Loadsheets, that may also be called Merchandiser Sheets, are often used... READ MORE

Data Best Practice - Life Cycle Status Codes

View from the Driver’s Seat - a perspective from Joe Sepeda, Product eCatalog Manager  

We are often asked about the best way to release new product announcements and how to manage that in the datasets sent out to resellers.

At our last SEMA Data... READ MORE

We address a few of the more commonly asked questions.

Below you'll find answers to the questions we get asked the most often about the SEMA Data services. As always, we are happy to talk one-on-one with anyone interested in learning more about SEMA Data. To submit additio...

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Want a little extra help building or updating your product data?

SEMA Data is here to help! With our Do-It-With-Me Data Service, we can assist with any step in the data management process, whether it be starting from scratch or refining existing content to improve data quality for...

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The term ‘keyword’ is broad and perplexing, there may still be misconceptions in the Aftermarket as to why they are, in fact, relevant in promoting and selling products. Let’s debunk the myth.

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SEMA understands what a challenge it can be to manage product data, whether it is weights and measures, accurate descriptions, current pricing, UPC codes or application data to power vehicle specific parts look-ups. That’s why we have undertaken this challenging project to create the defini...

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Manufacturers

SEMA Data Excellence Featured Brands

Featuring this month's SEMA Data Excellence level brands' products from Aldan American, Heidts, HSP Diesel, Injen, KC Hilites and ZroadZ! 

Aldan American Coilover Conversion Kit – Chevrolet C10 1963 – Part No. 300152 
For your... READ MORE

Collaborate data management with SEMA Data PartsHub

Many of us live in a business model where staff and stakeholders could work on different aspects of your business. This can result in information that is in different formats and places as work could be siloed. You may have critical information on your website, in catalogs, and in business... READ MORE

Terms of the Trade at SEMA Data

It's easy to get lost in the alphabet soup and vernacular of our industry. Here are a few definitions of those you'll run across. This is a continuing article so as new terms are introduced, you can come back to reference them here.

Please contact us for anything you do not see and... READ MORE

SEMA Data Excellence Featured Brands

Featuring this month's SEMA Data Excellence level brands' products from Aldan American, Blueprint Engines, Injen, and PRP! 

BluePrint Engines Dressed Longblock with Fuel Injection  – Part No. PSLS4272CTF
BluePrint means fun reliable horsepower that... READ MORE

Resellers

SEMA Data Excellence Featured Brands

Featuring this month's SEMA Data Excellence level brands' products from Aldan American, Heidts, HSP Diesel, Injen, KC Hilites and ZroadZ! 

Aldan American Coilover Conversion Kit – Chevrolet C10 1963 – Part No. 300152 
For your 19...

READ MORE
Collaborate data management with SEMA Data PartsHub

Many of us live in a business model where staff and stakeholders could work on different aspects of your business. This can result in information that is in different formats and places as work could be siloed. You may have critical information on your website, in catalogs, and in business s...

READ MORE
Terms of the Trade at SEMA Data

It's easy to get lost in the alphabet soup and vernacular of our industry. Here are a few definitions of those you'll run across. This is a continuing article so as new terms are introduced, you can come back to reference them here.

Please contact us for anything you do not see and...

READ MORE
SEMA Data Excellence Featured Brands

Featuring this month's SEMA Data Excellence level brands' products from Aldan American, Blueprint Engines, Injen, and PRP! 

BluePrint Engines Dressed Longblock with Fuel Injection  – Part No. PSLS4272CTF
BluePrint means fun reliable horsepower that you...

READ MORE

Here at Superlift we take our data very seriously because we know how important the right information is in the hands of our customers. SEMA Data has provided a central location for dealers large and small to get the correct data in the format they need and quickly. We are glad to have been part of SEMA Data from the beginning and will do what we can get more partners and dealers involved. Taking over as Director of Marketing, I want to make sure to continue our efforts with the SEMA Data and provide our customers and dealers with the right data when they need it.

Superlift