A reminder that this year's SEMA Data User Meetup & Reseller Sessions Moving to the “Tree House” at SEMA Show
As planning continues for this year’s SEMA Show, we wanted to share an important update regarding the User Meetup, Awards presentation, and reseller e...
Congratulations to this year’s SEMA Data Excellence Award recipients! A record number of brands earned Data Excellence honors in 2026, marking a new high for the program. Even more impressive, more than half achieved Platinum, the highest level of Data Excellence.
Every year, the SEMA...
Featuring this month's SEMA Data Excellence level brands' products from ACT, Eibach, Mishimoto, Poison Spyder, and Russell!
Mishimoto Transmission Cooler, Silver, fits Toyota Tacoma 2024+ - Part No. MMTC-TAC-24
Upgrade the performance and reliability of your 2024+ To...
Manufacturer Information
MANUFACTURERS, IMPORTERS, BRAND OWNERS
Complete, flexible and affordable product data management, and comprehensive tools and services to help you going fast
Reseller Information
DISTRIBUTORS, RETAILERS, eCOMMERCE
Access the largest source of product data in the specialty automotive industry along with tools and services to get you up and running
Resources
When you need help with your SEMA Data account, product data or reseller tools, getting the right information to the right person matters. The SEMA Data Customer Portal gives manufacturers, brand owners and resellers one place to submit questions and requests directly to the SEMA Data team.... READ MORE
On May 1, we're making a change to the SEMA Data Launch tier, and we think you'll like it. Launch is our free tier, available to all resellers. Up until now, that meant with limited access to our reseller tools for 30 days. The idea was to give new users a window to explore the... READ MORE
Until now, you could only see a brand's Data Quality Scorecard after they were already approved in your account. That just changed. For the first time, SEMA Data is opening scorecard visibility to all resellers — so you can see a brand's fitment coverage, content completeness, and... READ MORE
Yes, yes we can. And here's what that means for your brand. SEMA Data is more than a data feed - it's your catalog platform, your PIM, your distribution engine, and your data quality benchmark, all in one place. Build it yourself or let our team do it with you. Either way, you... READ MORE
When product data is accurate, everyone benefits...with a known caveat:
In today’s automotive aftermarket, product data moves fast — and it moves through a lot of systems. Manufacturers invest in accurate ACES and PIES data, rich media, and detailed marketing...
SEMA Data has partnered with Admark Automotive to deliver a turnkey eCommerce platform built for both B2C and B2B, providing the tools you need to maximize the extensive product content provided by SEMA Data to sell faster and smarter.
Solving a Major Industry Challenge ...
Understanding Bronze and Silver Data Scores — and What They Mean for Resellers
The SEMA Data Scorecard was created to measure the quality and completeness of product and technical data shared by manufacturers. While Gold and Platinum levels represent the highest standards of Data...
If you were to search through the many articles on the semadata.org website, you'll find no less than a dozen that mentions the importance of product images for selling your products, online and in point-of-sale systems.
We still see many of your datasets with only one image per p...
READ MORE
As MGP Caliper Covers embarks on our next level of growth we place a keen directive on where content is derived and how it flows throughout our ecosystem. Our customer is king and we place a heavy emphasis and reliance on how we service our customer through data and analytics. Our world and industry is on a continual carousel of change, MGP Caliper Covers requires rigid and accurate information on a daily basis, SEMA Data Co-op provides this for us. SDC has helped us understand critical pieces of numeric data that has made us more nimble and precise in how we approach our business. MGP Caliper Covers appreciates what SDC has provided and will look to them to build on continued success into the future.
MGP Caliper Covers
Manufacturers
A reminder that this year's SEMA Data User Meetup & Reseller Sessions Moving to the “Tree House” at SEMA Show
As planning continues for this year’s SEMA Show, we wanted to share an important update regarding the User Meetup, Awards presentation, and reseller... READ MORE
Congratulations to this year’s SEMA Data Excellence Award recipients! A record number of brands earned Data Excellence honors in 2026, marking a new high for the program. Even more impressive, more than half achieved Platinum, the highest level of Data Excellence.
Every year, the SEMA... READ MORE
Featuring this month's SEMA Data Excellence level brands' products from ACT, Eibach, Mishimoto, Poison Spyder, and Russell!
Mishimoto Transmission Cooler, Silver, fits Toyota Tacoma 2024+ - Part No. MMTC-TAC-24
Upgrade the performance and reliability of your 2024+... READ MORE
Get your fresh, hot data files today! The following brands are now LIVE and available for exports:
Cattleman HD - Builds heavy-duty bumpers and grille guards for Ford, Chevy, GMC, Ram, and Toyota trucks, engineered for demanding work and protection.
TruxArmor - Makers of... READ MORE
Resellers
A reminder that this year's SEMA Data User Meetup & Reseller Sessions Moving to the “Tree House” at SEMA Show
As planning continues for this year’s SEMA Show, we wanted to share an important update regarding the User Meetup, Awards presentation, and reseller e...
Congratulations to this year’s SEMA Data Excellence Award recipients! A record number of brands earned Data Excellence honors in 2026, marking a new high for the program. Even more impressive, more than half achieved Platinum, the highest level of Data Excellence.
Every year, the SEMA...
Featuring this month's SEMA Data Excellence level brands' products from ACT, Eibach, Mishimoto, Poison Spyder, and Russell!
Mishimoto Transmission Cooler, Silver, fits Toyota Tacoma 2024+ - Part No. MMTC-TAC-24
Upgrade the performance and reliability of your 2024+ To...
Get your fresh, hot data files today! The following brands are now LIVE and available for exports:
Cattleman HD - Builds heavy-duty bumpers and grille guards for Ford, Chevy, GMC, Ram, and Toyota trucks, engineered for demanding work and protection.
TruxArmor - Makers of inno...