Why Join SEMA Data


We understand the challenges of managing product data to the exacting standards of PIES and ACES. SEMA Data has a Data Team staffed by product specialists with years of experience who can guide you through, whether you want to manage your information on your own (DIY) with our user-friendly data platform, PartsHub, or have the team help with your regular data updates (DIWM). With either solution, your standardized datasets are for you to control and approve to distribute out to the thousands of resellers in our network. With the industry relying on product data to conduct business, expertise at your fingertips, and thousands of potential buyers within reach...why join SEMA Data? Because it's the smart thing to do.

Making the decision to move forward with SEMA Data was one of the best things we did for Pedal Commander. It has given us tremendous opportunities as a business and the assistance we received going through the process has been unmatched. We are very thankful for everyone who has been a part of getting us to Platinum status and we look forward to continuing to work with such an outstanding program.

Pedal Commander

Manufacturers

SEMA Connected home page

A Platform Designed for Brand Presence 
SEMA Connected is SEMA’s online brand and product showcase for the specialty automotive industry. 
SEMA Connected provides manufacturers with a curated environment to present their brands and products using trusted SEMA Data,... READ MORE

SEMA Data Inventory Feed

Closing the Inventory Gap 
Inventory visibility has become a competitive advantage in today’s aftermarket. When resellers know what’s in stock—and manufacturers control how that information is shared — everyone wins! 
SEMA Data now makes it easy for... READ MORE

SEMA Data Featured Product Extang 92457

Featuring this month's SEMA Data Excellence level brands' products from Crown Automotive, Design Engineering, Extang, and Triple R Lights! 

Extang T2 19-26 GM 1500 6'7 - Part No. 92457 
Choose Simple: Extang's redesigned soft tri-fold cover has a host of new... READ MORE

SEMA Connected home page

SEMA Data is excited to introduce SEMA Connected — the Online Hub for Specialty Automotive. 

SEMA Connected lets you explore products by specialty area like those you find at the SEMA Show, whether you're diving into Performance, Trucks & Offroad, Restoration, Wheels... READ MORE

Your Data ScoreCard…

Provided as a standard part of SEMA DATA services, our Data Analysts will work with you to bring your data quality up to premier levels, and provide you a scorecard grade and notification of any change in status.


Using the familiar Bronze, Silver, Gold, Platinum scale, we will show you exactly what data fields are most important to your customers, based on actual feedback from them.

Achieving and maintaining high data quality is a critical element of effective data management, and a real game changer when it comes to generating sales. Incomplete or inaccurate data, on the other hand, will only serve to poorly represent your products and often make them difficult to find via search, as well as creating expensive and unnecessary returns.

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