Why Join SEMA Data
We understand the challenges of managing product data to the exacting standards of PIES and ACES. SEMA Data has a Data Team staffed by product specialists with years of experience who can guide you through, whether you want to manage your information on your own (DIY) with our user-friendly data platform, PartsHub, or have the team help with your regular data updates (DIWM). With either solution, your standardized datasets are for you to control and approve to distribute out to the thousands of resellers in our network. With the industry relying on product data to conduct business, expertise at your fingertips, and thousands of potential buyers within reach...why join SEMA Data? Because it's the smart thing to do.


Supplying our partners with accurate and complete data is an integral part of a successful relationship with our distribution partners and, ultimately, selling more parts to the customer. Prior to joining the SDC it was always a cumbersome and time consuming effort to get this data to our partners and make it fit into their template, which were always different. Now with the SDC, we have one place that we can keep our data organized and up to date while giving our partners one convenient and easy place to obtain it, which has eliminated a barrier and gotten our information and products out to more customers.
MAHLE Engine Components USA, Inc.
Manufacturers
In the automotive aftermarket, many companies receive recognition. SEMA Data is one of the few organizations that creates it.
The SEMA Data Excellence Awards exist because raising the standard for product data requires more than a mandate. It requires a measurable benchmark... READ MORE
Featuring this month's SEMA Data Excellence level brands' products from ACT, AMP Tires, Borgeson, MBRP, and Oracle Lighting!
ACT - 10.5” Mod-Twin for 2024-2026 Ford Mustang GT – Part Nos. T1SS-F17
Engineered for 5.0L V8 -powered performance, the ACT 10.5... READ MORE
Get your fresh, hot data files today! The following brands are now LIVE and available for exports:
Classic Revolution - Develops innovative electronics, dash upgrades, and interior solutions that bring modern technology to classic Chevy and GMC trucks while preserving their... READ MORE
SEMA Data has partnered with Admark Automotive to deliver a turnkey eCommerce platform built for both B2C and B2B, providing the tools you need to maximize the extensive product content provided by SEMA Data to sell faster and smarter.
Solving a Major Industry Challenge... READ MORE
Your Data ScoreCard…
Provided as a standard part of SEMA DATA services, our Data Analysts will work with you to bring your data quality up to premier levels, and provide you a scorecard grade and notification of any change in status.





Using the familiar Bronze, Silver, Gold, Platinum scale, we will show you exactly what data fields are most important to your customers, based on actual feedback from them.
Achieving and maintaining high data quality is a critical element of effective data management, and a real game changer when it comes to generating sales. Incomplete or inaccurate data, on the other hand, will only serve to poorly represent your products and often make them difficult to find via search, as well as creating expensive and unnecessary returns.



