We are more than proud to announce that Jonathan Briseno, SEMA Data Product Specialist, has been awarded the 2022 ACPN Scholarship!

The Automotive Content Professionals Network (ACPN) is a community of the Auto Care Association and the ACPN Scholarship is awarded to only one deserving individual each year, who demonstrates the passion and determination to pursue professional and personal growth in the automotive aftermarket.

Jonathan joined SEMA Data one year ago and has been enthusiastic in his training with data management. He has taken initiative to do deep dives into the industry data standards to better understand how standardizing the varying levels of information received from our manufacturer members helps make the product data to be quickly updated on reseller systems everywhere, enabling faster growth in our digitally-driven commerce world.

The ACPN scholarship covers the registration and hotel costs to attend the 2022 ACPN Knowledge Exchange Conference and provides access to mentoring and networking opportunities. The ACPN scholarship winner also receives a tailored conference journey that will provide insight into what the aftermarket ecosystem is, who the players are, what the Auto Care Association does and how they fit together.

The ACPN Knowledge Exchange Conference is set to take place May 15-18, 2022 in Orlando, FL, and is the largest gathering of content professionals and service providers in the aftermarket. The mission of ACPN is to educate, inspire and connect industry professionals who specialize in the management of automotive product related content.

Congratulations, Jonathan, well deserved!