It's been a little less than two months since we announced the high bar we raised to reach Data Excellence with our Scorecard v3. And on Feb 1, we reset the scorecard ratings in SEMA Data Central (formerly known as PIMS) to reflect the new scores.

Undaunted, the following brands are taking up and stepping up to take the challenge head on. We want to feature these brands as they journey toward the Data Excellence Award deadline in July 2024!

SEMA Data - GOLD brands

• Borgeson Universal: Celebrating their storied 110 years in business, Borgeson is the leading manufacturer and supplier of aftermarket steering components for the street rod, racing, specialty automotive, OEM and pickup truck markets. 
• KW: The love of motorsports paved the way for the impressive success story of KW automotive. With their mission to create "the perfect suspension for every demand," the owner-managed company has developed over 16 different damping technologies, divided into the categories of "Street Comfort", "Street Performance" and "Track Performance."
• LEED Brakes: For 20 years, LEED Brakes continued to make their mark in the aftermarket brake industry. What began as a supplier of brake components evolved into a leading manufacturer of complete, high-quality brake solutions for classic cars. 

As these brands continue their work toward PLATINUM data, you can be assured that each product has 100% of the key fields of information, from descriptions and features & benefits, to images, attributes and pricing.

Following are brands that are close on the leaders' heels and warrant recognition and encouragement to continue their progress toward Data Excellence.

SEMA Data - Silver brands

As always, we're here to help if you have questions. Contact us at  info@semadata.org.

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